Because in Havana time has another rhythm.
Time in Havana seems to extend and frenetic rhythm of everyday life is lost as soon as you enter another dimension, that which reigned in the Cuban capital in the golden era, when it was a centre of luxury and the beautiful world and refinement and taste could be touched in every corner of the city.
"Tiempo lento" became a way of life, a philosophy. Every moment takes on a unique and unrepeatable meaning, every experience becomes a form of comfort: life is to be lived moment by moment. This culture, born in the heat of the Tropics was,and is, the basis of Cuervo y Sobrinos production, from 1882 to this day.